Released by Flammarion, The Watch – Stories and Savoir Faire is a nearly 600-page tribute to the art and soul of watchmaking. Crafted to spark curiosity and deepen understanding, the volume speaks to everyone—from those just discovering horology to seasoned collectors and professionals. It masterfully weaves together technical expertise and historical richness, enhanced by personal anecdotes and rare archival materials.

This immersive book takes readers into the heart of Haute Horlogerie, exploring the anatomy of a timepiece in vivid detail—from the dial and case to the strap and the intricate mechanics within. Through interviews, photographs, illustrations, and historical documents, it unveils the precision, creativity, and craftsmanship that define each watch. It’s not just a guide—it’s a journey through time, design, and innovation.

Created through the collaboration of over forty contributors and a dozen writers, the project reflects the collective spirit that has long driven the watchmaking world. Under Flammarion’s artistic direction, the book showcases the specialized techniques and rare skills that breathe life into every timepiece. Voices from across the industry—designers, engineers, artisans, and suppliers—share their insights, honoring those who have shaped the legacy of fine watchmaking.

From close-up visuals of colorful dials to architectural sketches of iconic cases, the book is visually stunning and intellectually rich. It features imagery of the original Audemars Piguet building in Vallée de Joux and detailed chapters that reveal the complexity behind each component. Every page is a celebration of horological savoir-faire.

Marking 150 years of passion and precision, The Watch – Stories and Savoir Faire is a very special commemorative publication— a but alsoreflection of the Manufacture’s enduring commitment to excellence. Audemars Piguet invites readers to explore the depth of mechanical watchmaking and discover the stories behind its most iconic creations.

Curated by the brand’s Heritage team, the book offers a compelling blend of technical insight, historical perspective, and personal narrative. It’s a resource designed to educate, inspire, and accompany readers throughout their horological journey. Now available in bookstores, the volume stands as a testament to the legacy and future of watchmaking. Whether you’re drawn to the elegance of complications or the beauty of design, this book offers a rare glimpse into the world behind the dial.

“I wish this book had existed when I first discovered watchmaking,” says Sébastian Vivas, Director of Heritage and Museum at Audemars Piguet. “It’s exactly what I would have given my friends and colleagues—not just as an introduction, but as a companion for their journey into the craft.”