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Some of us will soon be watching records being broken at the Olympics in Paris. And, as always, there will be champions and dark horses among the competing athletes. It's similar with breaking records in the watch industry – we also have ‘sure winners’ and those who surprise us, and it's been getting more and more interesting lately.


Since its founding in 1996, Parmigiani Fleurier has distinguished itself by its commitment to fundamental values: watchmaking complexity, high added value, superlative finishing, and haute horlogerie movements. This quest for excellence, cultivated for over a quarter of a century, has forged the brand's enviable reputation among collectors. From the outset, Parmigiani Fleurier has also responded to the expectations of its female clientele by developing watch lines specifically designed for them. Rejecting stereotypes, Parmigiani Fleurier launched the Classic Ladies collection in 1996. Each watch in this collection has a mechanical movement hand-decorated to the company's exacting standards. The gold or platinum cases, set with diamonds depending on the version, and the dials adorned with baguette-cut diamond hour markers testify to the meticulous attention paid to detail. Twenty-eight years on, these standards of excellence remain unchanged.