Carl F. Bucherer`s Capsule Collection – The Start of a New Era
Carl F. Bucherer has been synonymous with excellence, innovation, and passion since 1888. The Swiss company is one of the few remaining independent, family-owned Swiss watch manufacturers and is now headed in the third generation by Jörg G. Bucherer. Today, the brand celebrates their 135th annivesary with a Capsule Collection to remember.
CFB’s Capsule Collection is not only a special edition to mark this anniversary, but also represents an ode to every other product presentation in the brand’s long history and clearly signals a focus on new horizons. The five watches – all of which reimagine bestsellers from the brand’s portfolio – make a powerful statement.
Globally admired for its independence, innovation, and aesthetic originality, CFB is setting its sights on some exciting new journeys, on exploring time differently, and on engaging with a contemporary clientele. The five watches are launched on the same day, with each model debuting every two hours in a different cosmopolitan city, – each city having played an important role for the three generations of the Bucherer family over the past 135 years, an approach reflecting the spirit of the brand’s founder who, from the day he opened his business in 1888, had a vision of establishing a truly global brand.
The perfect collection for a dynamic target market
With its five different timepieces – three of which are available only in limited quantities – the CFB Capsule Collection is positioned to appeal to anyone whose independent mindset distinguishes them from the crowd and lets them see the world around them a bit differently.
“We’ve created the CFB Capsule Collection for people who not only have an entrepreneurial spirit, but who particularly appreciate exploring time differently, ”CFB’s Chief Technology Officer Samir Merdanovic points out, adding that their ”positioning allows us to meet the needs and desires of the modern consumer around the world. In this context, we decided to refrain from launching timepieces for either men or women in a specific age bracket, but rather will continue launching watches that capture the zeitgeist of contemporary generations and reflect their appreciation of cool design, innovative mastery, and excellent craftsmanship.”
In line with Carl F. Bucherer’s pioneering spirit, the brand has turned to forged carbon, the element at the heart of life as we know it, in the creation of each of the five watches in the CFB Capsule Collection.
For many, the flagship will be the Manero Tourbillon Double Peripheral Black, limited to 30 pieces and featuring a COSC-certified chronometer. Inside its forged carbon case with a titanium container is a CFB T3000 manufacture caliber with a patented peripherally mounted floating tourbillon. Striking, innovative, and technically superb, inside and out.
Others will see every day of their futures in the Manero Peripheral Perpetual Calendar Black, limited to 88 pieces and featuring a COSC-certified chronometer. Inside the forged carbon case with a titanium container is a CFB A2055 manufacture caliber with a perpetual calendar and moon-phase functions whose display consists of a disc of aventurine and two small hand-engraved moons in white gold. It keeps track of every day – even in leap years – which means the wearer only has to think about how to make the best use of that time (a minor correction will have to be made in the year 2100).
The last of the watches crafted from forged carbon and titanium is the Manero Peripheral BigDate Black, limited to 188 pieces and featuring a COSC-certified chronometer. Its engine is the CFB A2011 manufacture caliber. It takes its name from the big bold date aperture at 11 o’clock. The dial is rounded out with a weekday indicator and small seconds and power reserve subdials: an impressive amount of information available at a glance.
The Manero Flyback Black – unlimited – is the CFB Capsule Collection’s expression of one of Carl F. Bucherer’s most popular watches. It has a stunning DLC-coated stainless-steel case with a deep black matte lacquered surface. The CFB 1970 caliber features chronograph and flyback functions.
The Heritage BiCompax Annual Black – unlimited – is the CFB Capsule Collection’s interpretation of another CFB favorite. The case is made of DLC-coated stainless steel with a deep black matte lacquered surface. The dial features a big date and two chronograph counters, and the CFB 1972 caliber delivers an annual calendar function, which means the date only has to be changed once a year.
Bucherer’s Chief Technology Officer Samir Merdanovic is particularly excited about the Manero Peripheral Perpetual Calendar Black: “The perpetual calendar complication with the correction-free indication of date, day, month, and moon phase is a great technical challenge, but it also ties in nicely with humanity’s relationship to time. Our calendar, which goes back to Pope Gregory XIII in the sixteenth century, is quirky, and when we create a mechanical watch that can handle inconsistent month lengths without correction, we watch enthusiasts get very excited. And we’ve presented it in a breathtaking design.”